Most Popular Marketing Strategy Posts
In this blog post, explore how a marketing plan can revolutionize the way you do business and gives you a competitive edge over others in your industry. Analyze all the components that make up a good Marketing Plan with examples.
Buyer personas help you understand what motivates people to buy from a company and allows you to tailor your message more specifically towards those needs. By creating one you make smarter decisions about how to target your marketing. Learn more in this post.
Mapping out the Buyer’s Journey can give us an understanding of a prospects psyche and their motives through each stage of the buying process. This enables us to create marketing collateral that communicates effectively with our audience and is the framework on all effective marketing strategies are built.
In this article, we examine the hard truth about the current SEO landscape so that you can make informed choices about your marketing budget and decide if SEO is the right strategy for you.
Running ads is the easy part. Running profitable ads though is a different ball game altogether. In this article, we examine how to measure & improve your ad performance using a key marketing metric – Return on Ad Spend (ROAS).